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The Best Bang for your buck rank tracking & keyword research tools around

Tired of spending a fortune on expensive rank trackers and other software tools that are either too complicated or simply don’t deliver the results you need?

Well, Look no further!


We’ve compiled a list of the most affordable rank trackers in 2023, that not only cover the metrics that make a good keyword research tool, but compare the value each of these companies has to offer as we scale up in the price scale

Top affordable rank tracking & keyword research tools

ToolFree PlanCheapest PlanBest Value PlanPremium Plan
Serpple10 keywords p/d $1/month$9.99/month$69.99/month
Rank Tracker7-Day Trial$19.20/month$47.20/month$167.20/month
SE Ranking14-Day Free Trial$42.54/month$97.54/month$207.08/month
Nightwatch14-Day Free Trial$39.99/month$99.99/month$369.99/month
Ahrefs7-Day Free Trial$99/month$179/month$399/month
Serpstat7 Day Free Trial$69/month$149/month$499/month
SemRush14-Day Free Trail$119.95/month$229.95/month$449.95/month
Sorted from lowest to highest price per month

Before you purchase any of these subscription, be sure to check out if there are any lifetime licenses available on:

Getting a lifetime license for SERPPLE on Appsumo is the cheapest option ever!
You can save yourself a lot of money by doing your research on Appsumo Specials
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What is the best affordable rank tracker?

If you are looking exclusively for a rank tracker and keyword research tool, then our top pick would have to be Serpple!

It’s not just that it is the cheapest rank tracker on our table either.

While other Tools on this list have multiple additional features and functions, Serpple only does three things, but it does those three thigs very well!

Serrple provides

Now if we look at

What features a good rank tracker should provide

  1. Accurate and up-to-date ranking data: A good rank tracker should provide accurate and up-to-date data on the website’s search engine rankings. It should be able to track rankings for multiple search engines, such as Google, Bing, and Yahoo, and provide data on both desktop and mobile devices.
  2. Keyword tracking: A good rank tracker should allow users to track their website’s rankings for specific keywords or phrases. It should also allow users to add new keywords or remove existing ones easily.
  3. Competitor tracking: A good rank tracker should provide insights into the user’s competitors’ rankings for the same keywords or phrases. This information can help users identify their competitors’ strengths and weaknesses and develop a more effective SEO strategy.
  4. Customizable reporting: A good rank tracker should provide customizable reporting features that allow users to generate reports based on their specific needs. Users should be able to choose the data they want to include in the report, such as rankings, traffic, and conversions, and customize the report’s layout and branding.
  5. Alert notifications: A good rank tracker should send alert notifications to users when there are significant changes in their website’s rankings or when there are technical issues that could affect their website’s SEO performance.

Serrple Ticks all these boxes

Sometimes Less really is More!

And if all you are looking for is an high quality but affordable rank tracker, then you are not going to get a better one for under $10 a month!

We have done a full review on Serpple where we break down the pros and cons of it’s service where we take a comprehensive look at what sets it apart from its competitors.

Does this mean there is no competing against the big guys?

Definitely not!

As we previously mentioned, what Serpple does, it does really, really well, and despite the larger teams and resources at the disposal of the larger SERP tracking companies, Serpple has come up with some creative solutions and real-time applications that are giving even the biggest in the industry a run for their money!

But this does not mean that the other tools are bad!

You should be selecting a software service based on your particular needs!

If you are a blogger who needs more specialized services and tools for their analytics or running your own social media agency or online store with contractors to manage, then you may consider a more seemingly more expensive option like Semrush.

We say seemingly, because all you need to do is go over to Semrush’s features page to see that where Serpple offers 3 services, they offer 18 different types of service, with more than 55+ individual Tools.

Semrush's free features earn them their spot amongst the most affordable rank trackers

If you want the right ranking tracking tailored to your needs, then you have to first know what your needs are, and then compare apples with apples.

It’s all about finding the right tool for the right job!

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